PopUp Play

PopUp Play helps children connect the virtual world and the real world to create a personalized play experience. PopUp Play’s app lets children design their own play environments on a iPad from PopUp Play’s set of frameworks and to personalize them with their own name and graphics. A few days later, PopUp Play delivers a made-to-order child-size play structure made of durable, heavy-duty cardboard exactly as imagined and created by the child. Assembled in minutes, the playscape unlocks virtual content that inspires and augments their imaginative adventure. The structure stores flat for storage and eventually can be recycled.